The buzziest houses in the menswear circle aren’t just tapping into our hearts and wallets. They’re tapping into the pretty big couture movement (puff sleeves! hand beaded sequins! anything Nam Joo Hyuk is wearing above!) that is reinventing the wheel driving this industry.
We’re calling it the “luxury car experience” because while it takes you a while to really understand the features, no one perhaps comes close to how Kim Jones has precisely driven it for the Dior Men Summer 2021 collection.
Pictured above: Nam Joo Hyuk in a beret and tailored shorts? And Dior Oblique shorts? Chef’s kiss.
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Collaborating this season with the Ghanian oil painter Amoako Boafa (the artist is famed for using both his fingers and brushes to paint portraits of his friends), Jones has reproduced Boafa’s portraits and motifs onto some pretty challenging fabrics.
An ivy print embroidered on silk ribbed knits, a portrait of a man’s face on a fur turtleneck, a brown leather jacket layered with passementerie-like (aka a braid often used as a trim) ink strokes and of course, pieces from the Dior Men Summer 2021 collection that highlight Jones’s obsession with construction and architecture.
Pictured above: Nam Joo Hyuk is pictured here wearing socks and sandals. The nerve. The gumption. The slickest way to make a statement.
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The luxurious precision of high-waisted shorts (it comes with a cummerbund!), a white silk marching band coat and a crocodile leather and wool safari jacket. It must also be mentioned that as much as that spirit of flou championed by monsieur Christian Dior can be seen, Jones brings it into the future by imparting what a new generation of customers desire — the cool factor that comes with wearing streetwear.
And that our friends, is exactly what Nam Joo Hyuk is doing above. To cop a slice of that streetwear meets couture pie, we highly recommend clicking in to Dior’s website today.
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Photographer Kim Heejune
Stylist Lee Hyeyoung
Hair Jung Miyoung
Makeup Haemin
Once you’re done with this story about the Nam Joo Hyuk stuntin’ in the Dior Men Summer 2021 collection, click here to catch up with our March 2021 issue!
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