BOSS Introduces The Washable Suit - Men's Folio

BOSS Introduces The Washable Suit

Gone are the days of dropping your suit off at the dry cleaners, or even skipping laundry day altogether.

Gone are the days of dropping your suit off at the dry cleaners, or even skipping laundry day altogether. BOSS has dropped the suit of every man’s dream – The Washable Suit, so it’s straight off your shoulders and into the washing machine.

Fronting the campaign is Singapore’s Olympic-winning darling, Joseph Schooling, as the brand draws parallels between the suit’s performance and that of the athlete. He is also the representation of the suit’s target market – the modern dress-driven man on the go.

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This tailoring feat reduces care to the bare minimum while maintaining the brand’s signature sharp look. With three different wool-based fabrics available and the option to purchase the jacket and trousers separately, BOSS is bringing versatility to a new level.