The curation of these May 2021 grooming launches is informed by cutting edge technology, ease of use and a new democratic approach to male beauty.
SPA ESPRIT PLANTATION SHOWER CURES: More than a run-of-the-mill wash to remove dirt and sebum, each of these nine body washes contains pure essential oils (like lavender to soothe or grapefruit to energise) and are aptly themed according to one’s mental mood.
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JACK HENRY SERIES: Used together, one of the handiest May 2021 grooming launches are two hair styling products that provide hold for the entire day without crunchiness or greasiness thanks to its humidity and sweat resistant formulas. On its own, the paste works especially well on thin and/or curly hair and the clay pomade stimulates hair growth.
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NEW LIGHT: No need for acids with these brightening products that are part of our May 2021 grooming launches curation — just soothing and efficacious ones like a re-energising biocellular technology in the Dior Capture Totale Super Potent Eye Serum or a simple duo dose of vitamin C and collagen in the Ole Henriksen Banana Bright Eye Crème. The Shiseido Vital Perfection LiftDefine Radiance Serum contains white lily extract that purifies and brightens. Coincidentally, all three products help to lift any area one is looking to target too.
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ORBIS MR. SERIES: The Japanese brand recognises that men produce more metabolic protein — the substance that causes dull, dirty-looking skin — and to counter that, this three-step series contains ingredients like CIS Booster (Vitamin C and four ingredients) to remove said protein and ingredients like Fine Spiral Essence EX to restore sebum and moisture balance.
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CLINIQUE MOISTURE SURGETM 100-HOUR AUTO-REPLENISHING HYDRATOR: The iconic moisturiser has now been thinned out in texture for use on all skin types but is able to immediately boost the skin’s moisture level by a whopping 174%. Like its moniker, the moisturiser retains this effect for 100 hours thanks to a new and exclusive Aloe Vera Bio Ferment that rids dryness, dullness and oiliness.
This story about the best May 2021 grooming launches first appeared in our May 2021 issue.
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