Shot in Italy, where Lee lives and trains, and focuses on his dedication to a punishing training regime. The epic beauty of the Stelvio region served to further highlight the tremendous effort and pain Lee exerts in the name of his sport. A mountainside would not usually be considered the easiest of shoot locations but capturing a master at work was exceptionally inspiring and to be able to share Lee’s story was a privilege.
Alfred Dunhill is dedicated to telling the fascinating stories of brilliant men through the award winning Portraits of Achievement series. A new element to the Portraits series for this season is the ability for viewers to shop directly from the film on YouTube. Throughout the film Lee can be seen wearing key products from the AW13 collection and now viewers will, in just one click, be taken to dunhill.com to purchase these items.
The Portraits of Achievement series has been won numerous awards from industry renowned bodies such as Luxury Briefing and the Lovie Awards.
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