Fits made for kings — Zegna is Real Madrid’s Official Luxury Travelwear Partner.
Frankly speaking, when was the last time you heard of a stylish footballer? A fly af basketballer? Sure, they often swerve about in the flyest fits on the courts and when they’re off-duty. Tennis players? They’re keeping the polo shirt industry in business. Real Madrid however, has one brand to thank the next time you see them getting papped: Zegna which mashes up their sartorial know-how with what they’ve always been famous for — being the pinnacle of menswear luxury.
A collection that has its roots in whatever Zegna has come to be known for — the signature overshirt, chore jackets, jogger bottoms, and the double-strip graphic paying tribute to the 232 Road of Oasi Zegna — the collection is specifically designed for Real Madrid and seeks to evolve over time.
“I am outstandingly thrilled about our newly announced partnership with the Real Madrid, one of the most recognizable brands in the world with a loyal and enthusiastic fanbase. The importance of values is what attracted Zegna and Real Madrid. We are both convinced that what is visible, either an item of clothing or winning a football match, only matters if there is an ethical stance behind it”, affirms Gildo Zegna, Chairman and CEO of Ermenegildo Zegna Group.
“Real Madrid is a unique football club, the most famous club in the world. Creating a luxury leisurewear wardrobe for such an iconic team of football players, and doing it in the traditional made to measure way, allowed me to test my ideas with men who truly live the lifestyle we address as Zegna. This makes for an electrifying exchange, in which we both learn from one another” says Alessandro Sartori, Artistic Director of Zegna.
And if you’re a fellow hot blooded male, the made to measure items will be available in selected Zegna boutiques globally. Make a friendly phone call to your SA today.
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