The Lush and ONE PIECE Collaboration Sets Sail in Singapore - Men's Folio
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The Lush and ONE PIECE Collaboration Sets Sail in Singapore

  • By Bryan Goh

Inspired by the famous words of Monkey D. Luffy, the Lush and ONE PIECE collaboration has turned the former’s bath bombs into some pretty iconic motifs from the anime.

Lush, the high-end British retailer, has always been in the business of surprising its customers since it hit the shop floors 25 years ago. It was the brand that brought bath bombs into the mainstream, converted a considerable amount of people back to using solid bars to wash themselves, and lastly, proved that the sometimes-chaotic world of bath products could have a heart. While their collaboration with ONE PIECE might seem a little off-kilter because both are unlikely bedfellows, the British brand’s first-ever licensing collaboration proves surprising.

After all, this is the band that has been innovating while listening to its customers and like we mentioned, anime has never been more popular as of late with the recent resurgence of the Y2K subculture trend.

If you’re a die-hard ONE PIECE fan, the most-wanted piece from the Lush collaboration is the Straw Hat bubble bar scented with cedarwood, orange, and benzoin.

The collection features six products, four of which are bath bombs  designed to resemble the ‘Devil Fruit,’ a fictional fruit that when eaten confers enigmatic power like the Gum-Gum Fruit that is inspired by a Richard Rees-like grape to the Human-Human Fruit which Tonytony Chopper ingests to become, like the fruit’s name suggests, more human-like (seriously, just watch the anime).

While the collection is still in stores, a collectable is the One Piece Flat Knot Wrap; a 100cm by height and width cotton scarf that features the motif of the pirate flag worn by the characters throughout the show. Word on the street is that it’s possibly the next most wanted item on Grailed.

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