The fashion industry’s latest obsession is with “quiet luxury”. With nearly a century of producing the finest textiles and clothing in Europe, not many can compete with cashmere purveyor Loro Piana’s understated luxury. Paying homage to its nation of origin, the Loro Piana Spring/Summer 2023 Men’s Collection takes one on a stylistic passage through the Italian peninsula — highlighting the brand’s DNA of minimalistic elegance and expressive, refined style. The collection melds the love of the outdoors with a sporty nonchalance, delivering a modern distinction of formality meeting informality.

Where Loro Piana excels is in their use of textiles and fabrication. The collection updates wardrobe staples, including tailored double-breasted suits in cotton cashmere to shirt jackets in suede alongside nautical-inspired outwear and lightweight short parkas. Ostentatious prints and audacious silhouettes are subdued in favour of voluminous pieces highlighting Loro Piana’s play on density and textures — from classic scarves to casual jackets. This is particularly apparent in chenille polos, rich knits and patterned jumpers (for chillier days) — pieces meant for layering.

The collection takes the wearer on a journey through Italy, adapting to the regions and seasons. Opt for an active blouson worn with two-pleat trousers while enjoying the hills of springtime Tuscany before donning a relaxed polo ideal for Salento’s sunny countryside. A sleek cap and white-soled sneakers are all you need when you ultimately arrive at the Aeolian Islands’ oceanic backdrop.

The collection’s colouration mimics Italy’s scenic landscape. Indulge in earth tones ranging from rich wools in dark brown tones to the navy aquatic colours of Storm Blue and Profound Blue. Loro Piana’s clothing is inherently flowy and languid, and exudes a sense of spontaneity that allows for expressive bodily movement — the opposite of static motion.

The Italian label is also moving ahead with design innovations geared toward function through weatherproof, technical fabrics to protect the wearer against the elements. Italian craftsmanship combined with distinguished silhouettes that do not jeopardise comfort gives rise to pieces that can be styled interchangeably. The clothing fits seamlessly into any man’s wardrobe regardless of individual preference or style simply because of its versatile designs, and a Loro Piana ensemble will be ideal for any holiday destination. Loro Piana is the sartorial superior in taking men everywhere without looking out of place — without compromising on comfort too — and that is a luxury neither easily replicated nor effortlessly realised.

Once you’re done with this story, click here to catch up with our June/July 2023 issue!