Emporio Armani is in Shawn Mendes’ “Blood” - Men's Folio
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Emporio Armani is in Shawn Mendes’ “Blood”

  • By Akashdeep Bal

After debuting his #1 smash hit “In My Blood”, Shawn Mendes subsequently went on to release his #1 self-titled album, making him the third youngest solo artist to ever achieve three #1 albums. With big hits, comes big responsibilities as Emporio Armani extends their collaboration with Mendes. Having previously been the face of Emporio Armani Connected, a line of touchscreen and hybrid smartwatches, he continues into 2018 as the face of the entire collection of Emporio Armani watches. The new campaign shot by photographer Ugo Richard showcases the native Torontonian decked out in a suit with a textured blazer in a monochromatic image. Check out the teaser below:

“Emporio Armani has been such a natural fit to my style and I couldn’t be more grateful for the opportunity to continue collaborating with Giorgio Armani and his entire team… I’m proud to be the face of the entire collection of Emporio Armani watches.” – Shawn Mendes.

The new collection will be available in stores globally in August.