Moncler's Flagship Store Opens in Seoul - Men's Folio
Style, News, Trends

Moncler’s Flagship Store Opens in Seoul

  • By Henry Boen

The heart of Korea, Seoul –  with its picturesque scenery and unforgettable K Pop industry – has added another major reason you need to reconsider your getaway plans this holiday season. Moncler has launched its first 4,300 square foot flagship store in Seoul’s most prestigious shopping destination, Cheongdam-dong. And if that is not enough to sway your heart, perhaps this will. 

moncler-o-_-ss17_special-edition-korea-with-model-low

Aside from the regular Moncler Gamme Bleu, Moncler Gamme Rouge and Moncler and Moncler Grenoble collections, the two-storey boutique will also host the new Moncler “O” S/S 2017 collection along with a limited edition of 50 jackets created in collaboration with OFF-WHITE. Made with glossy, metallic material, it is without a doubt the ultimate prize in store.

The boutique’s interior is composed of white and black marble while the murals displayed on the walls are by graphic designer Alix Waline. In addition, the boutique will also be furnished with artworks by Eva Jospin, the daughter of the ex-French Prime Minister. Her work is in the “forest” theme and is in perfect harmony with the store’s “haute montagne” style.