PUMA partners celebrated New York illustrator, creator, designer and Parsons-alumnus Sophia Chang to develop a sportswear collection dedicated to Brooklyn – the new creative centre of the Big Apple. Born and raised in Queens, Chang counts hip-hop music and streetwear among her design influences. The Puma x Sophia Chang collection sees iconic imagery such as the Brooklyn Bridge and the borough’s brown stone apartments being printed onto t-shirts, jackets and footwear. However, like a true blue Queens girl, Chang “keeps it real” by referencing certain things that only locals know in her illustrations for the collection – from Knickerbocker Avenue to the stack of money representing the dark side of Brooklyn. The decidedly unisex collection has a strong streetwear vibe that encapsulates the energy and vibrance synonymous with the hip New York borough.