Prada Fall/Winter 2014 Campaign


Golden Globe nominated James McAvoy fronts the new Prada menswear Fall/Winter campaign shot by celebrated photographer Annie Leibovitz. A leading man of cinema and style, McAvoy has been celebrated for his outstanding performances in The Last King of Scotland, Atonement and Filth, as well as the star-studded X-Men franchise.

Shot in England, against a background of concrete staircases, stone paving and a rocky coast swept by a grey sea, the black and white campaign highlights the effortless style and elegance of the Prada man. The austere landscape brings a certainty and magnitude to the atmosphere of the photographs, underscoring McAvoy’s quiet charisma.

Prada Fallwinter 2014 Campaign 1