CAMPAIGN CIRCUIT: Dash And Class With Boss Black

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CAMPAIGN CIRCUIT: Dash And Class With Boss Black

By Men's Folio
August 06, 2013

Campaign Circuit Boss Black. With a very handsome campaign to accompany their very debonair collection, Boss Black by Hugo Boss is further solidifying their status as one of fashion’s leading menswear brand. Shot by Marc Horn, the Fall/Winter 2013 campaign stars Hugo Boss veteran model Alex Lundqvis and Asian mainstay-face Zhao Lei in a series of minimal but dashing images. There’s an air of lightness that accompanied the campaign, from the illumination and luminosity of the set as well as lighting, further highlighting the striking features of both models.

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