The label is based on the philosophy of Dadaism (a European artistic and literary movement that flouted conventional aesthetic values with works marked by travesty andincongruity). I also drew inspiration from my grandfather, who was a skilled embroidery technician. These traditional techniques of weaving and embroidering are contrasted with modern silhouettes.

 

My previous collections were mostly reflected my personal experience and my inner self. The Fall/Winter collection is quite different because it was inspired largely by Japanese photographer Nobuyoshi Araki, and his photo book. Due to a retinal artery obstruction, he is unable to see out of his right eye – so he shot the photographs on slide film and coloured the right side of the film with a black marker to reflect his own vision. I am very touched by his work, and we used three pieces from the book for various prints, patches and embroidery in the collection.

 

 

 

For a longer treatise on Morikawa, and his views on womenswear, check out another interview with him on Luxuo