The theme is prowess and elegance, as Chanel taps into the talent of director and photographer Jacob Sutton for a new campaign on their Allure Homme Sport cologne. The three films that play a part in the campaign delve into the cusp of activity, expressing the vivacity and beauty of three sports: diving, downhill skateboarding, and horseback riding.
The cologne itself makes use of a citrus flavor derived from Sicilian mandarin, a spicy accord derived from lovage and elemi oils. The accord resonates well with notes of cedar and amber, and there’s the softness of white musk for a final sensual touch. It comes in a generous 150ml size, as well as a 50ml or 100ml.