This September 18, Tissot will be lending its timekeeping expertise to the 2015 edition of the Rugby World Cup. A contribution to sports has always been in sync with the renowned Swiss watchmakers’ brand ethos, and this participation only heightens Tissot’s prominent presence in the sporting world.
With their experience in timing sporting events, Tissot has also created watches in honour of the occasion, pulling inspiration from the traits of rugby. The Tissot T-Touch Expert Solar, for example, exemplifies tactile functions that mirrors rugby. Touching down on the dial, the wearer accesses a spectrum of functions such as the weather forecast, and altimeter and compass. The watch is also water resistant up to 100 metres.
“We are very proud to be part of Rugby World Cup 2015. The sport of Rugby in itself demonstrates many of our company values, such as teamwork and individual performance at the same time, respect, discipline and a love for sport. Furthermore, this Tournament in particular is the perfect platform to showcase our expertise in a thrilling international environment,” shared François Thiébaud, President of Tissot, on his sentiments towards the collaboration.
With this year’s Rugby World Cup promising to be bigger and stronger in terms of attendance and viewership, we are excited to see how Tissot’s contribution plays out.
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