Elsa Schiaparelli and Salvador Dali were both groundbreakers in their own fields. Elsa Schiaparelli made the first jumpsuit and played music during a runway while Dali was the first artist who created a personality-driven branding to market himself, something that is normalised in today’s social media scene. However, they were the first OG that set the fashion world ablaze with a collaboration between a fashion house and a fine arts artist. Their collaborations ranged from lobster prints on dresses, jewellery associations to a shoe hat! 80 years later, fashion designer and artist collaborations are unwavering and are still often seen on the runways. Here are some recent times when fashion and the arts collide.
Calvin Klein 205W39NYC & Andy Warhol
With a standing four years collaboration with the Andy Warhol Foundation, expect Calvin Klein to continue the legacy of the iconic pop artist, Andy Warhol through seasonal collaborations till the year 2020. Resident writer Marcus can’t wait to see a t-shirt or a jacket paying homage to Andy Warhol’s Marilyn images or his polaroid series.
Fendi & @hey_reilly
What initially started as a joke with @hey_reilly mashing Fendi and Fila’s logo into a humorous collage, employing a popular Instagram post-modern art style, quickly caught Silvia Venturini Fendi’s eyes. The results are whimsical graphic art with tongue-in-cheek takes on Fendi’s logo to take on new life as large bold prints, like FFAMILY.
Prada & Ronan and Erwan Bouroullec, Konstantin Grcic, Herzog & de Meuron, and Rem Koolhaas
Prada collaborates with design powerhouses to recreate an item of clothing using the black nylon fabric, the same powerful material that Miuccia Prada used to revolutionise the definition of luxury. Miucca Prada goes back to the nylon’s roots as a utility material in her FW’18 collection and she aptly reinterpreted everyday items used by industrial workers too. The resultant collaboration might not have begun with self-fulfilling artists, but the aesthetics-focused designers worked hand in hand to achieve Miuccia Prada’s vision for function.
RELATED ARTICLES
