PUMA X Dee & Ricky is for Skater Boys - Men's Folio
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PUMA X Dee & Ricky is for Skater Boys

  • By Chelsea Tan

There’s no such thing as too much graffiti, street and color to design duo Dee and Ricky Jackson. You may have heard of them – they started with Lego-based designs (so quirky!) – and count stars like Beyonce and Rihanna as their customers. This July, Singaporean fans rejoice: the whimsical duo partners up with PUMA to bring a collection to our little island.

It’s a narration of the New York tale. Dee & Ricky look home to draw inspiration, injecting Massimo Vignelli’s subway map, graffiti art and familiar icons of the city into the global sports label. The result is a fun-filled series of graphic T-shirts, a Big Apple Track jacket, backpack, caps and shoes that would fit right home with all the skater boys and rebellious youths.

And of course, with sneakers being such a huge part of the recurring athleisure trend (it never seems to go away), the shoes deserve special mention. A revisit to PUMA’s well-loved Basket, Velcro and removable patches come out to play. It’s like the fun of pulling out and resticking the Velcro straps of your shoes in primary school (don’t deny it, we’ve all done it) paired with brightly coloured symbols. A little street funk and personalisation on our feet? Yes please.

The PUMA X Dee & Ricky AW16 collection will be available at Limited Edt and Leftfoot come 16 July. As Cat Stevens croons in his 1971 hit song, oh, baby, baby, it’s a wild world.

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PUMA X Dee & Ricky Basket, $140
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PUMA X Dee & Ricky Basket Mid, $160
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PUMA X Dee & Ricky Basket Mid, $140
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PUMA X Dee & Ricky Basket, $140
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PUMA X Dee & Ricky Backpack, $120
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PUMA X Dee & Ricky Cap, $50
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PUMA X Dee & Ricky Logo Tee, $60
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PUMA X Dee & Ricky Logo Tee, $60
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PUMA X Dee & Ricky Tee, $60
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PUMA X Dee & Ricky Pants, $120
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PUMA X Dee & Ricky Track Jacket, $130