Omega partners the GoodPlanet Foundation to launch “Time for the Planet”, an initiative that involves two environmental conservation projects on the Tanakeke Island and Bahoi in Indonesia.
Following the production of an award-winning documentary titled ‘Planet Ocean’, directed by Yann Arthus-Bertrand and Michael Pitiot in 2012, and a public Planet Ocean exhibition held across four major cities, Omega stepped up its game this year to involve directly on the conservation project.
From left to right: Mr Urquhart, President of Omega, Akbar A. Digdo from NGO YAPEKA, Cédric Javanaud, Head of Ocean Projects at the GoodPlanet Fondation and Yann Arthus-Bertrand, Environmentalist, photographer, director and GoodPlanet Foundation founder
Yann Arthus-Bertrand’s thoughts on the Omega’s involvement in “Time for the Planet” could not be more agreeable. “When Omega asked me how it could be involved [in Indonesia], GoodPlanet and I were overjoyed because it meant our project would go ahead and that we could put into practice what we had planned to do,” he explains.
The project includes regenerating the ecosystem and guiding the community in Tanakeke Island toward autonomous sustainable management of its island and coastline, as well as developing eco-tourism and increasing environmental awareness among the locals living in Bahoi, Northern Sulawesi region.
In addition to its philanthropic act, the brand has also committed a portion of the proceeds from sales of the Omega Seamaster Planet Ocean 600M GoodPlanet GMT to fund the project. The timepiece features a bold blue lacquered dial and a bright orange GMT scale on the bezel ring. It comes with a central GMT hand to track two separate time zones, and is powered by the Omega Co-Axial calibre 8605.