Printemps Haussmann collaborates with KENZO to present an exclusive, limited edition collection, as well as a redesign of its display windows and atrium. The collection showcases some of the must-have items including denim pieces, crepe tops in this season’s hottest prints, and also sweatshirts featuring the iconic ‘Eye’, ‘Tiger’, and ‘KENZO’ motifs. Accessories are also available in a wide range of colours, fabrics and sizes.
From now until 18th October, smartphone users who download the ‘KENZO Loves Printemps’ app are able to browse a selection of products that are available in stores. In addition, users can also unlock the app’s interactive experiences while participating in a KENZO treasure hunt within the Atrium, as well as an opportunity to win a sweatshirt from the exclusive collection.