The Acqua di Parma boutique located in Milan provides an authentic Italian experience. It is a setting in which each subtle detail unveils the brand’s long history and tradition of artisanal culture – understated elegance with a balance between the contemporary and reverence to heritage and culture. The mansion hosts a mascule space within the Acqua Parma Barber’s shop with its interior using wengé wood and luxurious cashmere. Treatments include the brand’s shaving creams and oils, alng with after-shave bam and bespoke services; performed by skilled barkers, Acqua di Parma. Should you want to bring the experience home, the collection composes of formulas and accessories that have been specially designed for men who take pride in the health of their wellbeing, bringing them through the tribulations of daily life.