Of This Minute Introducing Wow Vietnam 1

The summer 2013 edition of WOW

Owned by Heart Media in Singapore, WOW is Singapore’s premier and most widely read luxury watch publication with regional editions in Hong Kong, Malaysia and Indonesia. As part of a licensing agreement between ADPRESS and Heart Media, ADPRESS will expand the publication’s reach in Vietnam, serving watch collectors in Vietnam’s major cities with the latest trends and features on the timepieces that they love. WOW Vietnam magazine will be published quarterly and in Vietnamese.

The launch of WOW Vietnam will take place in both Hanoi and Ho Chi Minh City during parties gathering watch collectors and watch lovers in Vietnam as well as the country’s top watch retailers. ADPRESS a portfolio of seven titles across Vietnam including the respected female publication SANHDIEU STYLE and the country’s leading travel magazine VIETNAM TRAVELLER.

Ms Vu Ngoc DUNG, Group Publisher of ADPRESS, says, “WOW is Singapore’s original and most prominent watch magazine. Since it first launched in 2001, the magazine has always celebrated the passion of watch collectors and watchmakers alike. ADPRESS Press Services, together with its banking partners, will be distributing WOW Vietnam across the country and will provide credible and substantial reading to the fast growing number of affluent and discerning consumers.”

CEO of Heart Media, Olivier BURLOT, adds, “We are thrilled to be associated to ADPRESS for the launch of WOW Vietnam. Already published in Singapore, Hong Kong, Malaysia and Indonesia, WOW will further strengthen its clout in Asia and conquer new readers. Our commitment to quality and insightful reporting is paying off. Get ready for a strong inaugural issue that will please Vietnam’s new wave of watch collectors and aficionados”.