An up-to-date edge, Giorgio Armani’s Fall/Winter 2013 campaign brought forth a mix of old-school modernity. Starring Belgian wonder boy Florian Van Bael, the images echo a certain Irving Penn style that contrasts the contemporary cut of the collection; and photographed by the impeccable duo that is Mert Alas & Marcus Piggott, the final result is a serene campaign that is so sleekly modern that it brings the Italian fashion house to a new level of cool. Keep an eye out for this eye-catching campaign this season!

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