With a Fall/Winter 2013 collection that is decidedly futuristic with a touch of artisan roots, Z Zegna’s campaign created a strong image that included elements of contrast from the modern clothes to the traditional backdrop; the clothes, with its strong graphic print motif and quilting had a great distinction against the fine lines of the wood background and props, paving the strong juxtaposition that a brand like Z Zegna is known to do. Starring runway veteran Arthur Gosse, the campaign concludes of a very modern and sophisticated brand that stays fresh and innovative ahead of its time.
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