Louis Smith: "In London, Pretty Much Anything Goes." - Men's Folio
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Louis Smith: “In London, Pretty Much Anything Goes.”

  • By Men's Folio

With most eyeballs swiveled towards Milan right now, we thought it would be cool to highlight a quainter menswear showcase going on in another great capital, the second London Collections: Men.

Here, rakish Team GB silver medallist Louis Smith talks to the young’uns from the London College of Fashion about the stuff he likes, sartorial-wise: a well-cut suit (“you’ve got to be able to bust it out…not any suit-jacket, it’s got to have a bit of shine, a bit of a twinkle—one of those look-twice jackets, you know.”) and his “neat” Louis Smith under-sweep, the buzz-cut with a suave plume left on top for styling (a very cool hairstyle for those of us living in humid climes, we think).

Best of all, the gymnast reveals that a fashion brand of his own is in the pipeline, so look out for that. Click “play” to see what else the good-humoured bloke has to say about men’s fashion.