Continuing Bottega Veneta’s “Art of Collaboration” series, Reflections, the Italian brand has released the final two short films “Aurora” and “Vertigo”. Working with industry’s pre-eminent director, Fabien Baron, both fashion films transport the audience to an alternate reality
In Aurora, leading model Vittoria Ceretti perfectly encapsulates what it means to be the face of a new generation. That even in political or social upheaval the Bottega Veneta woman remains sophisticated and self-assured. This is also Tomas Maier’s way of pushing the boundaries of fashion advertising, setting a unique precedent in luxury storytelling through the brand’s products and values.
Not to mention set designer Stefan Beckham— the artist behind some of fashion’s most elaborate runway sets — who retained the allure, mystery and sensuality of Bottega Veneta through his execution in stage design.
The sixth chapter of Bottega Veneta’s Spring/Summer’18 campaign, Vertigo, starts off with a glitch-y cinematic landscape as both male (Janis Ancens) and female (Vittoria Ceretti) protagonist engage in a quick gaze, strategically panned towards the camera.
Disruptive yet pleasantly surreal, cinematographer Philippe Le Sourd’s artistic direction lent a hand in illuminating the entire collection, whilst retaining a hypnotic storyline. Read more about the innovative campaign and our exclusive interview with Creative Director, Tomas Maier in the March’18 print issue.
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